They are so NOT Google

I received a call yesterday from a lady who said she was calling from Google. As I am an agent I did not think this was strange so I took the call and listened to what she had to say. It was along the lines of “how would you like to have a top listing in Google and not have to pay the costs of pay per click”. I though great, tell me more but then it clicked. She was not calling from Google at all. I had just received one of those calls; yes you probably have all received one by now. A company (normally from the UK) promising the all elusive no. 1 listing for little cost.

So my next move was to ask her if she actually worked for Google, she then changed to say that she was calling on behalf of Google but in reality she was probably calling from a call centre, had been given a list of companies to call and we were unfortunate enough to be on that list.

I found it strange that they had not done any research on our company, if she had she would have seen that we provide search engine optimisation services so I would know that you cannot promise a no. 1 listing to anyone unless you are going to go down the route of pay per click. Too many factors play a part in getting you a top listing from the density of key phrases in the page copy, meta data to links and the list goes on. When I said this to her, I think she got a fright and stumbled a bit. Needless to say the call ended.

The moral of this story is to ignore calls from people claiming to be from Google, Google are probably the only company making money in the recession – they don’t need to make cold calls.

If you need search engine optimisation services talk to our expert 046 9730147.