Google business listings - great way to get a top listing quickly

June 27, 2009 – 4:52 pm by sandra
You may have noticed when searching in Google recently, that listings with Google maps are appearing more and more, they are Google's business listings which are a great way to get yourself into Google quickly. I have been listing tourism businesses and within 24hours they are getting a page one listing, normally in the top 5 listings. I hear you ask how do you do this, its actually very simple.  Go ...

Posted in Search engine optimisation, Web marketing | No Comments »

Web 2.0 - the 1,000,000 word

June 22, 2009 – 7:16 am by sandra
I heard this last week and could not believe it, Web 2.0, something I am always talking about has now become an official word in the english language and not just any word but the one millionth. Other words bidding for the position included coddies, chengguan, slumdog, fundoo and Jai Ho, but no, they picked Web 2.0.  The Global Language Monitor (GLM), based in Austin made it official on 10th June  at ...

Posted in Rants, Search engine optimisation, Web marketing, Website standards, technology, web 2.0 | No Comments »

bing - Microsoft’s shiny new search engine launches

June 2, 2009 – 12:30 pm by Adrian
Without a great deal of fanfare Microsoft's new search engine came on-line this week. No doubt they spent a long time dreaming up a name that would have the same quirk factor as 'Google'. In the end they came up with 'Bing' - which, although not completely awful, is frankly a little bit awful!   In any case, bing seems to work quite well but I just can't see any reason why a Google user ...

Posted in Search engine optimisation, Web marketing, technology | No Comments »

Using Twitter, Facebook & LinkedIn

May 14, 2009 – 7:48 pm by sandra
If you are interested in taking your web marketing to the next level and using social and business networking websites to help promote your brand / products / services then this is the course for you - http://www.iia.ie/events/event/217/linkedin-facebook-and-twitter-for-business-june/.   Its an excellent course and anything you need to know Krishna De will have the answer.

Posted in Search engine optimisation, Web marketing | No Comments »

sitestogo.biz is now a target keyword

May 8, 2009 – 9:01 am by sandra
You know that your company profile is strong when you see Microsoft paying for an ad in Google using your url as the keyword. I could not believe my eyes when I typed www.sitestogo.biz into Google (pages from Ireland) and a Miscrosoft ad appeared.

Posted in Search engine optimisation | 1 Comment »

Excellence through people - a broken record!

May 5, 2009 – 8:08 pm by Maggie
Got the results of our ETP evaluation through today and although I actually think our clients don't much care so long as we are there when they shout. But a one percent increase in overall score to above 94% is something to shout about. It nets us the two year award again and this time I  turned over a new leaf and delegated a lot of the systems management and paperwork ...

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Last chance to vote!

May 1, 2009 – 8:50 am by Maggie
Today is the closing day for the Irish Internet Net Visionary Awards and at the risk of seeming to repeat myself - would be great5 if all my blogfollowers could champion the champion of SMEs and  vote for John Toland of  TalkTourism

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Web marketing emails - are they scams?

April 23, 2009 – 2:21 pm by sandra
A lot of our clients have been calling and emailing us recently after being approached by web marketing companies offering them the world at a reasonable cost.  Offers include getting you to a number one position in Google - guaranteed.  Google AdWords set up and management, again promising the earth at a low cost.   The problem with this is that to start you cannot guarantee anyone a number one position in ...

Posted in Search engine optimisation, Website standards | 1 Comment »

The first 2 words rock!

April 13, 2009 – 11:25 am by Maggie
Jakob Nielsen's latest nanocontent usability study develops the theme of F pattern reading on the web further and highlights just how important the first 11 characters - or 2 words - of any link or heading are to understanding and promoting action.  Brilliant stuff and we should all go over our web content again and: Eliminate superlatives and unneccessary text Eliminate jargon Remove our company name from the front of paragraphs Replace it with ...

Posted in Great websites | No Comments »

Biting the bullet

March 30, 2009 – 5:28 pm by Maggie
Uncharacteristic quiet on the blogging front while assessing the state of the Irish dental industry (and drawing parallels to banks and economic woes) My English dentist retired last year,  so what I hear you say - so I had more years with this guy than with any other personal or business relationship to date!  25 to be precise. With a raging abscess I could put it off no longer and called ...

Posted in Politics and economy, Rants | No Comments »